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Brand identity and logo design in Bali

I design brand identities for hotels, venues, cafés and founders: the logo, colours, typography and the rules that keep them consistent. You get a brand that works on a sign, a website, a menu and an Instagram story.

Playground Singapore brand by Gregggo

What's included

Everything below is done by me, start to finish.

Brand strategy

Who the brand is for, what it should feel like and how it differs from the competition, agreed before any design.

Logo and mark

A main logo, a short mark or icon and the versions you need for small and large sizes.

Colour and typography

A palette and type system with exact codes, so everyone uses the same brand.

Brand guidelines

A clear guide with the rules and every file, for you, your team and your printers.

Everyday applications

Signage, menus, stationery and social templates designed in the new identity.

Campaign identity

Brand worlds for launches and events, like the NAFA 20 grad show collectibles.

How it works

Four steps, with you involved at each one.

01

Discovery

Your story, audience and competitors, and what the brand needs to do.

02

Direction

Two or three routes shown early, then one chosen to develop.

03

Design

The logo, colours, type and key applications refined together.

04

Hand-over

Guidelines and all files delivered, plus help rolling the brand out.

Recent work

See all work

Questions,
answered.

Still unsure? Ask on WhatsApp.

How long does a brand identity take?

Usually 4 to 8 weeks, from strategy to the final files and guidelines.

What files do I get?

The logo in every format you need (SVG, PNG and PDF), colour and font details, social templates where agreed, and a guidelines document.

Can you refresh an existing brand?

Yes. A refresh keeps what people already recognise and fixes what holds the brand back.

Can you design the website too?

Yes, the website can follow straight after the brand, so everything launches looking the same.

Let's talk!

Tell me about your project and your budget, and I'll reply with a clear plan.

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